Sunday, March 13, 2011

Obama and Retail...

Marketing Week
March 11, 2011

AP sues retailers for using Obama image

By Lara O'Reilly


The Associated Press (AP) is suing American retailers Urban Outfitters, Nordstrom and Zumiez for using unauthorized images of President Barack Obama on their clothing. The original photo, which was used in the ironic "Hop" Obama campaign poster, is owned by AP.  AP says the retailers' use of the image,taken by one of its photographers, is a breach of copyright. The image is also the subject of another legal dispute relating to artist Shepard Fairey who adapted the photo for use in the presidential campaign. AP said it would sue Fairey in 2009 but they settled the dispute in January with an agreement to split the proceeds of his merchandise carrying the image.



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